May 29, 2018 saw PR Consulting Dentsu welcome a visit from Universiti Teknologi MARA (UiTM), Malyasia’s largest public University with a student body of over 170,000. The group, comprising PR and media majors as well as academic staff, received a series of short presentations on public relations in Japan, past campaign case studies, and the research findings of PRCD’s internal research unit the Corporate Communication Strategic Studies Institute (CSI).

The attendees reciprocated with presentations of their own, on the history of their university and the Malaysian media ecosystem, and the session was punctuated by lively and enlightening exchanges between the two sides.