Dentsu PR’s self-publishing project “COM-MUNI-CAT-ING” has been awarded a “Certificate of Excellence” in two categories of the creativity-focused In2 SABRE Awards, part of the Asia-Pacific SABRE Awards sponsored by the PR industry’s main information provider the Holmes Group.

The two categories in question were:

-Creation of Persuasive Content
-Branding and Identity

In addition, six projects submitted to the Asia-Pacific SABRE Awards by Dentsu PR have been shortlisted in a total of eight categories.

Projects on the Asia-Pacific SABRE Award shortlist:

Dole – “Dole: The “Wearable_Banana”
Category:　JAPAN (geographical category)

Marukome – “Rocking out with miso soup!”
Categories: JAPAN (geographical category), SUPERIOR ACHIEVEMENT IN BRAND-BUILDING

Morinaga – “Reclaiming the Crown of High Quality Japanese Chocolate”
Category: JAPAN (geographical category)

Miyakojima City – “The Shut-down Island!”
Category: SUPERIOR ACHIEVEMENT IN BRAND-BUILDING

Avex Music Creative/Dimension Point – “Extending the boundaries of music promotion”
Category：　MARKETING TO YOUTH

Dentsu Public Relations – “COM-MUNI-CAT-ING”
Category: BUSINESS-TO-BUSINESS MARKETING, SUPERIOR ACHIEVEMENT IN REPUTATION MANAGEMENT

Dentsu PR has also been nominated as 2015 JAPAN CONSULTANCY OF THE YEAR.

The finalists for the Asia-Pacific SABRE Awards will be announced in Hong Kong on Wednesday, September 23.

*SABRE stands for “Superior Achievement in Branding, Reputation & Engagement.”

*In2 SABRE is a division of the SABRE Awards that focuses on creativity, with the “In2″ standing for the two “In…” words of “Insight” and “Innovation” which are recognized.